SEO FOR PHOTOGRAPHERS

Helping photographers learn SEO and get consistent enquiries through their website.

BUY A WEBSITE AUDIT THE GET FOUND FORMULA

SEO for photographers who want more bookings.

I have over 15 years photography experience and at the very start of my self-employed career, I learnt how to optimise my website without paying for ads through organic SEO. That organic SEO kept me in business, without being living on social media, and also led to me setting up Spotlight Lane.

If you are a photographer, overwhelmed by marketing and looking to get more bookings through your website, you can work with me in a number of ways including booking a one-off website audit, ongoing SEO, or from January 2027 you can join the The Get Found Formula which is a 6 week course, designed just for photographers.

THE GET FOUND FORMULA

The Get Found Formula

A six week training course to improve your photography website for Google & AI search

Course date: 13th January 2027

Knowing you need to improve your SEO is one thing. Knowing where to start and what to do next is another.

The Get Found Formula is a practical, six-week SEO course designed specifically for photographers who want to strengthen their online visibility and generate more enquiries through their websites.

We’ll work through a repeatable process to help you find the right keywords, improve your website pages and build supporting content that helps search engines understand what you offer.

Who is this SEO training for?

You’re a photographer who:

Wants to attract more enquiries through Google rather than relying solely on social media.
Has a website but isn’t sure whether it’s properly optimised or what steps to take first.
Feels overwhelmed by SEO or confused about how AI is changing search.
Wants to understand and manage your own SEO rather than outsource everything.

You don’t need any previous SEO knowledge, just a photography website you can make changes to.

JOIN THE GET FOUND FORMULA

WHAT YOU WILL LEARN ABOUT SEO

FIND YOUR CLIENTS

Discover what potential clients are searching for, research keywords and identify opportunities for your photography business.

OPTIMISE FOR GOOGLE & AI

Improve your page titles, headings, content and on-page SEO, working on an important page of your own website.

We’ll also explore the customer journey, helping you build trust and turn website visitors into enquiries.

STRENGTHEN

Build supporting content, improve internal linking and understand how your website, reputation and AI search work together.

What’s included in the SEO training course for photographers?

Three live online workshops across six weeks with Q & As.
Ongoing support between live workshops whilst you implement what you’ve learned.
Recordings of each session to revisit.
Practical worksheets and checklists.
Private Facebook group for questions and support during the course.
Final group Q&A and an ongoing SEO action plan.
Bonus recorded tutorials covering Google Search Console and Google Business Profile.

JOIN THE GET FOUND FORMULA

Starts: 13th January 2027 6 weeks Live online

EARLY BIRD PRICE

£299 (was £349)

PAY IN FULL

EARLY BIRD PRICE

£299 (was £349)

PAY IN 3 – EMAIL FOR INVOICE

Ready to step into Spotlight Lane?

If you’re a photographer who has a question about how I can help you with your SEO, I’d love to hear from you.

LET’S TALK SEO

Questions about the SEO course

No. The Get Found Formula is designed for photographers who want to understand SEO and improve their own websites, whether you’re starting from scratch or making improvements.

The SEO principles apply across all website platforms. I’ll demonstrate techniques primarily using WordPress, so some steps may differ depending on your platform.

The first live workshop is Wednesday 13 January 2027, followed by sessions on 27 January and 10 February.

All three live workshops will be recorded, so you can catch up and revisit the training.

Yes. You’ll have access to a private Facebook group throughout the six weeks, where you can ask questions as you apply what you’ve learned.

Yes. A three-payment option is planned. Please contact me if you’d prefer to spread the cost.

No. The Get Found Formula is for photographers improving their own photography businesses, rather than businesses purchasing training to teach or resell the material.

If you have any other questions, please get in touch.